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Economic Development

Activate Tourism McBride - Tourism Stakeholder Survey

Hello McBride Tourism Industry Stakeholders,

The Village of McBride Tourism Committee has embarked on an ambition process to implement the McBride Tourism Strategy through the “Activate Tourism McBride” Initiative. Consulting Firm Rynic , Chris Field and John Watson, have been retained by the Village to support the implementation of the strategy and advance tourism through the coming year.  

All tourism stakeholders in and around McBride are invited to participate in a detailed survey - Activate Tourism McBride Stakeholder Survey, which will inform tourism direction in areas such as current target markets, specific actions and opportunities.

If you could take a few moments to compete the Activate Tourism McBride Stakeholder Survey and help build Tourism McBride it would be very much appreciated.

Project Background: 
The Activate Tourism McBride project will help build the economic capacity of the local government to support economic diversification focused on growing the tourism sector in and around McBride. The project aligns with Council’s strategic goals to promote a positive business environment by facilitating a diverse economy with a stable workforce. Growing the tourism economy in and around McBride will address what has been identified as both a community need and an opportunity - to foster economic diversification and community resilience. This Activate Tourism McBride Stakeholder Survey will provide an opportunity to provide your support, tourism expertise and experience to the Activate Tourism McBride Initiative. For information on the McBride Visitor Centre and their services please visit https://visitmcbride.ca/services/robson-valley-visitor-centre/. To contact the McBride Village office and Economic Development Department please visit https://www.mcbride.ca/business/economic-development-office 
Benefits and Partnerships: 
The project will provide many community benefits including supporting the creation of tourism-specific employment with the development of at least two marketable Tourism Experiences/Products in the community; fostering the development of collaborative relationships with local and regional tourism bodies such as the McBride Visitor Centre, Northern BC Tourism and Destination BC, as well as First Nations, which will ensure McBride can capitalize on regional marketing and promotion programs; developing and strengthening the organizational structure and capacity of the McBride Tourism Committee – a group of local volunteers from the business community dedicated to developing and promoting the community as a tourism destination; supporting community and Council goals to diversify the economy towards tourism; and contributing to community resiliency and sustainability.

VOM News Release - Activate Tourism McBride Project receives funding

Invest North Central
Trade and Invest British Columbia
Robson Valley Region
Regional District of Fraser Fort George
Contact Us
Village of McBride, BC
Village Office
100 Robson Centre, 855 SW Frontage Rd.
PO Box 519
McBride, B.C., V0J 2E0

Phone: 1-250-569-2229
Fax: 1-250-569-3276

Regular Office Hours
Mon, Tues, Thurs, Fri:
8:30AM - 4:30 PM
Wed: 10:00 AM - 4:30 PM


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